Sometimes it is best to pay attention to the little things when engaging in something like the custom gift cards campaign. A little thing like matching gift card holders will add a huge amount of class to your campaign at a very low price. It adds a whole extra professional edge to your efforts.
Custom Gift Cards and Gift Card Holders Serve a Dual Purpose
These cards serve to kill two birds with one stone: they reward existing customers and attract new ones into your place of business. The more your cards enhance and complement your brand, the closer you will come to achieving your objectives!
Gift card holders offer a surprising amount of flexibility and versatility because you can put a variety of business-related messages on them. Advertising messages, store locations or web site addresses – the options are endless.
Although obviously the purpose of the gift card holder is to protect the card itself, it never hurts to take advantage of the opportunity to insert any message that might help you on those plastic sleeves.
Finding the Right Printing Service
Most gift card printers will also print gift card holders. There are usually several sizes available, so you will have little difficulty finding one that suits your purposes best.
If you are budget conscious, you can always print on one side of the holder only, rather than both. Either way, put some energy into the design you make for the holder, and make sure it carries forward your message succinctly and forcefully.
Promotional Items on a Budget
If it so happens you are operating with a large budget, then you can always have your gift card holders made to custom shapes and sizes. Although this is obviously more expensive, the people receiving them will also be far more likely to remember them longer due to their uniqueness. The company making these gift card holders will be able to suggest many variations in design and shapes you can choose among.
Take advantage of your opportunities here: Make sure you put as much energy into designing the gift card holders as you do the gift cards themselves. You will be pleasantly surprised with the increase in business that will happen shortly thereafter, once your cards have reached their destinations, the people on your mailing list. Any initial financial investment on your part will be repaid many times over for a very long time to come.